American Dew Zero Sugar

Zero American Dew® tasted much more like Mountain Dew than I thought it would. But it did have that hollow "zero sugar" taste.

But most importantly: I do not understand the branding at all. Why is "Zero" so big? It does not read right. It's almost threatening.

Anyhoo, the soda industry is in the shitter for good reason. This is one silly example. And while my preferences have expanded beyond sugar water with hint of magic, I still enjoy a soda once in a blue moon.

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